Released on = February 6, 2007, 6:29 am

Press Release Author = IDE Group Ltd.

Industry = Human Resources

Press Release Summary = EasyDate meets the demands of mobile daters by enhancing the
mobile features offered to members of their dating sites.

Press Release Body = Edinburgh, UK (PRWeb) January 25, 2007

EasyDate continues to add value to their current mobile dating (link to Date the UK)
services throughout their portfolio of dating sites. Members of the EasyDate sites
can now upload pictures to their profiles via MMS; all they have to do is send their
picture from their mobile phones to a designated number and the picture is then
added to their dating profile. The service was first launched via www.datetheuk.com
and has now become an available feature on most of the EasyDate websites.

Max Polyakov, Managing Director of EasyDate, commented: "YouCanGetMe.com and
DatetheUK.com are clear examples of our aim to address the increasing demand of
mobile services on sites like ours. The response to our MMS upload feature has been
fantastic and we will continue enhancing our services to strengthen our position in
the market as a leading mobile dating (link to Date the UK) player in the UK and
Europe"

A WAP service was recently launched on www.youcangetme.com This service enables
singles to access the site using their mobile phone whilst taking advantage of a
free wap search facility. Singles enjoy the easiness that mobile dating (link to
YouCanGetMe) provides and EasyDate is definitely making sure their members have
access to features that suit their lifestyles. The EasyDate WAP service is powered
by Mobi-Date, a product of IDE Group Ltd.

The development of a WAP version for the rest of the EasyDate sites is underway and
further mobile dating (link to YouCanGetMe) services will be added to the portfolio
in the near future, including mobile blogging and other user generated content.

EasyDate members can still access the services from their PCs but they can also
decide to date using their mobile phone, which means they can take their dating
adventures wherever they go. EasyDate is increasing the level of freedom that
singles have when looking for a partner, friendship, romance or a little bit of fun.


And it's not only EasyDate's members who benefit from the mobile services, the
company also offers the mobile dating services to their white label partners to help
them diversify their offerings and increase their revenue potential. Mobile has
become an extremely powerful tool in terms of monetizing a customer base and
EasyDate continues to extend the array of mobile services available to their
partners.

About EasyDate Ltd

Easydate Ltd is an Edinburgh-based online dating agency with a network of dating
sites including the well known www.DatetheUK.com and http://www.youcangetme.com. The
company\'s flagship site, DatetheUK.com was launched initially in 2002 and has built
up an impressive membership of almost 1 million UK singles.

Related Keywords:
Mobile Dating, Mobile Flirting, Mobile Community, Mobile Solutions, Text Flirting,
Dating Sites, Internet Dating, UK Dating, White Label Dating

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Web Site = http://www.datetheuk.com

Contact Details = PRESS CONTACT DETAILS >>>
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Website: http://www.easydate.biz
Contact: Dinorah Imrie
Telephone: +44 (0)131 226 4890.